You know, sometimes in life, we tend to want to skimp our way to save some money by finding cheaper or free alternatives to things.
For instance, you park your car illegally at the roadside just outside a mall when there is clearly ample parking in the mall for a small fee, only to be slapped with an expensive traffic ticket later. Ouch! Painful right?
And this is a similar case for making a purchase on genuine products and today, I have teamed up with Brother to talk about how it relates to printing and how important it is to buy Brother Genuine Consumables.
So here is a scenario, you buy a printer, whether inkjet or laser, then once the ink runs out, we source for non-genuine ink cartridge replacements from online shopping platforms because we can save a few bucks. If we’re lucky, nothing bad happens to the printer even though output is far less than the original BUT here is where there are many potential issues that could arise and here they are.
#1 Quality
The first important reason why you should buy Brother Genuine Ink is – QUALITY.
In testing, 90% of non-genuine inks delivered unsatisfactory color photo quality. They tend to show a small color range and large color variance, resulting in greater color inconsistency.
Brother Genuine Ink and toner cartridges, on the other hand, are specially formulated to limit the risk of smudges and smears. Brother printers also use the latest color management technologies to ensure the ink and toner cartridges produce EXACT colors that don’t fade over time.
Brother Genuine supplies also offer the widest color gamut (just like having a high-quality colored monitor) and produce the most consistent quality from the first print to the last.
And imagine this, you need to send over a printed version of your Company Profile to your high-paying client, only to find that your company logo’s color becomes inconsistent from one page to another, or even worse if it’s your client’s logo that you are printing!
#2 Reliability
Now, when we send a print job to the printer, we expect it to do one job well – PRINT!
It’s important that the printer does this every single time we hit the print button. In testing, it is found that 100% of non-genuine toner brands encountered AT LEAST one failure, and guys, we are living in a very fast-paced environment and there is absolutely no room for error because time is money and we don’t want to spend half of our time troubleshooting.
Additionally, 68% of non-genuine toners had to be replaced early because of poor image quality. Meanwhile, Brother Genuine toners delivered a flawless reliability rating of 100%.
What’s shocking is that there was a report that one non-genuine brand printed a crazy amount of 42,171 less pages than the Brother Genuine equivalent. So if you really think about it, that’s not exactly a real-world “cost-saving” is it?
In fact, Brother Genuine toners produced 57% more output on average compared to non-genuine counterparts and genuine toners also delivered 100% of the stated drum yield. Still unconvinced?
#3 Safety
Next, is safety because did you know that using non-genuine consumables can be harmful to your printer and possibly even YOU?
Based on a brand assessed by Buyers Lab, it saw a staggering 80% of its toners leaking straight out of the box, making them completely unusable. It was also found that every non-genuine brand left toner deposits inside the printer. This can potentially cause paper jams and premature wear on components, even printer failure.
Brother Genuine Supplies, however, barely left any hint of toner residue anywhere, keeping the printer clean as well and ensuring that you don’t come into contact with any potentially harmful particles.
How to identify Brother Genuine Consumables?
Alright, now that you’ve learned the benefits of buying and using Brother Genuine Consumables, you may be curious about how to identify if the toner cartridge you’re buying is authentic.
Here’s how:
Tilt the label on your cartridge against the light to verify the genuine Brother hologram. You will see a sequence of dots: one, two, three, and four.
Lastly, you can authenticate by checking the ID number on the label through the Brother Authentication website (https://update.brother.co.jp/PBJ/id/)
Summary
And by the way, Brother is having the “Jom Raya” promotion right now where with any purchase of selected Genuine Consumables such as ink and toner will be rewarded with Touch ‘n Go e-wallet credit where the promotion starts from the 15th of March, so don’t miss it and get yourself Brother Genuine Consumables now where I’ll put the “Jom Raya” promotion details below.
Thanks for reading, take care and BUY ORIGINAL!
Get Brother Printer “End User Promotion” at the link below:-
https://www.brother.com.my/en/contents/printer-jom-raya-promo
