Apple TV+ has achieved an extraordinary milestone with the release of Wolfs, the highly anticipated action-comedy starring Hollywood heavyweights George Clooney and Brad Pitt. Following its launch on the 27th of September, the film instantly became the most viewed movie in the platform’s history. Consequently, this marks a historic moment for Apple’s streaming service.
Wolfs: A Global Sensation
Produced by Apple Studios, Wolfs has captivated audiences worldwide, thereby propelling the streaming service to record-breaking heights. In fact, in its first weekend alone, viewership surged by nearly 30% across Apple TV+, with fans tuning in from over 100 countries. Notably, these include major markets like the U.S., U.K., Canada, Australia, Italy, Mexico, Brazil, and Germany.
“When George, Brad, and Jon approached us with the idea for Wolfs, it was an easy call,” said Matt Dentler, head of features at Apple Original Films. “A crackling, fun movie starring two Oscar winners who everyone knows are iconic together. Now, audiences have chosen in droves to make Wolfs part of their weekend, making the movie a global blockbuster.”
Critics have heaped praise on Wolfs for its sharp wit, dynamic performances, and stylish direction. Described as “very funny and most ingenious,” “clever, classy, witty and stylish,” and “slickly directed with a classy touch,” Clooney and Pitt’s on-screen chemistry is being hailed as comedic gold, with some calling it a “comedy bullseye.”
The Dynamic Duo Returns
In Wolfs, George Clooney plays a professional fixer tasked with cleaning up a high-profile crime. Things take an unexpected turn when Brad Pitt’s character, another fixer, arrives to handle the same job. The two “lone wolves” are forced to team up. This leads to a night of chaotic misadventures that quickly spiral out of control.
Directed, written, and produced by Jon Watts, the film features a stellar cast of Oscar winners and industry legends. It is produced in partnership with Clooney’s Smokehouse Pictures and Pitt’s Plan B Entertainment. This movie is another example of Apple’s commitment to delivering big-budget, star-powered projects on its streaming platform.
Apple TV+ on a Roll
Wolfs is one of the major releases from Apple Original Films, positioning Apple TV+ as a strong competitor in the streaming wars. Earlier this year, Apple TV+ gained attention with The Instigators, starring Matt Damon and Casey Affleck. The upcoming release of Blitz, directed by Steve McQueen, is also creating excitement. It will have its theatrical premiere on the 1st of November, followed by global streaming on the 22nd of November.
Apple Studios is producing the much-anticipated F1, starring Brad Pitt. The film is set to release in theatres on the 25th of June, 2025. Additionally, Apple TV+ has other blockbuster titles on the horizon, such as The Gorge, featuring Miles Teller and Anya Taylor-Joy. With these exciting releases, Apple TV+ is poised to continue its upward trajectory.
Hollywood’s New Home for Prestige Films
Apple TV+ has solidified its place as a destination for quality, star-studded content. Apple has not only attracted A-list talent, including stars like George Clooney and Brad Pitt, but it also made history as the first streaming service to win an Academy Award for Best Picture with CODA. Following that achievement, Apple Studios continued its success with Killers of the Flower Moon, directed by Martin Scorsese. The film received widespread critical acclaim and, as a result, earned 10 Oscar nominations this year, including a nomination for Best Picture.
