CelcomDigi Unveils Unified Mobile App, Completing Brand Integration
CelcomDigi today announced a major milestone in its post-merger journey with the official launch of the new CelcomDigi mobile app. This in-house developed application unifies the best features of the former Celcom Life and MyDigi apps, promising a single, secure, and personalised digital experience for the company’s customer base of over 20 million.
The new CelcomDigi app represents the final and most critical piece in the company’s brand unification efforts, following three years Celcomof consolidating its products, services, and retail touchpoints under the single CelcomDigi brand.
Focus on Personalised Digital Lifestyles
CelcomDigi unifies Celcom Life and MyDigi into one secure app, marking a merger milestone. Enjoy AI support, digital safety, and 100GB for RM1 launch deals.
Designed with insights from over 10 million customers and refined through feedback from 100,000 beta testers, the app is structured around three core themes:
- Everyday Convenience: The app allows seamless management of multiple lines and services, alongside features like ‘Auto-Reload Magic’ to ensure prepaid lines remain active.
- Digital Lifestyle, Built-in: Beyond basic connectivity, the app offers direct access to value-added services such as world-class streaming entertainment (Disney+, Viu) and smarter travel options, including Roaming pre-booking.
- Creating Delightful Moments: Enhancing engagement, the app provides ‘Always-on’ help via the AI-powered support system AI-RA, rewards through the ‘Daily Streak’ gamified challenge, and personalised deals via the ‘For You’ feature.
Prioritising Digital Safety
In response to rising online fraud, CelcomDigi has integrated robust safety features. The app provides direct access to a dedicated Safety page with practical tools and easy scam incident reporting. Furthermore, the MobileSHIELD subscription service, offering affordable defense against scams, malicious apps, and privacy threats, is now readily available within the application.
Exclusive Launch Offers
To encourage the transition, CelcomDigi is offering exclusive launch rewards:
- A one-time high-speed data pass of 100GB for only RM1, limited to 1 million passes.
- Special rates for streaming entertainment subscriptions.
- 12 months of free roaming and IDD calls for eligible postpaid customers.
Customers currently using the legacy Celcom Life and MyDigi apps are urged to switch immediately, as both older apps will be discontinued on 31 December 2025. The new CelcomDigi app is available for download now on the Apple App Store and Google Play Store.
