HMD Global, the company that has been licensing the Nokia brand for its smartphones in recent years, is now officially teasing its first self-branded smartphones. The phones, which are expected to be launched in July, will focus on sustainability with an emphasis on easy screen replacements.
HMD branded incoming
HMD has not shared many details about the phones yet, but rumours suggest that one model may have a 108MP main camera. Moreover, Nokiamob’s teaser images hint at three new phones scheduled for release in July 2024.
This is a significant move for HMD, as it marks the company’s first foray into the smartphone market under its own brand. The phone industry often makes devices difficult to repair, but this focus on repairability in these new phones is a welcome change, even though their success remains uncertain.
HMD is launching a pair of phones in July 2024, prioritising sustainability with a focus on easy screen replacements, as reported by GSMArena. While the company has not revealed many details about the phones yet, rumours suggest that one model may sport a 108MP main camera.
Nokiamob reports a July release for the phones, available in a variety of colours. Furthermore, rumours also suggest the phone will boast a 108MP camera sensor.
Although the phones’ specifications remain largely unknown, the focus on repairability stands out as a significant development. With many phone manufacturers making devices that are increasingly difficult to repair, HMD’s focus on sustainability is a welcome change. We are eager to see how consumers receive these phones and whether they can carve out a niche in the competitive smartphone market.
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