Sony Reportedly Secures Exclusive Marketing Rights for GTA 6 on PS5 and PS5 Pro

A recent rumour suggests that Sony has secured exclusive marketing rights for Rockstar’s highly anticipated GTA 6. Specifically, this deal would cover both the PlayStation 5 and the upcoming PS5 Pro consoles. Consequently, while Xbox users will still be able to play the game, they won’t receive the same level of marketing exposure as PS5 owners.

Exclusive Marketing Rights for GTA 6 on PS5 and PS5 Pro

GTA 6 Sony

According to XNC podcast host “MAGG,” this revelation will be made during Rockstar’s second trailer for GTA 6. He explained that while Xbox users won’t be left out, Sony’s strategic move aims to maximize the game’s impact on its own consoles.

Given the immense popularity of the Grand Theft Auto franchise, it’s no surprise that Sony would be eager to secure exclusive marketing rights for GTA 6. After all, the game has the potential to become a cultural phenomenon. Moreover, the PlayStation 5 is already outselling its competitors. With the upcoming PS5 Pro, the gaming experience is set to improve even further.

Sony has secured marketing rights for the next Grand Theft Auto game. This move allows the company to capitalize on the game’s massive appeal. By doing so, Sony can boost sales of its consoles and strengthen its position in the gaming market.

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